Whether you are a San Jose Sharks, Los Angeles Kings or Anaheim Ducks fan, every NHL fan will benefit from the continued sponsorship and support from Honda. The 2011/2012 season is about to start and Honda will be the official car of the league.

Hockey fans are probably familiar with Honda as they've been the official sponsor for the past three years and Honda fans will be happy to know that they have signed their contract with the NHL through 2014.

Of course, financial terms of the deal were not disclosed, but we do know that as part of the contract Honda will be the presenting sponsor for the NHL Super Skills and NHL All-Star MVP awards during the NHL All-Star weekends. Honda will also be granted in-ice brand exposure, arena ads and several other exclusive marketing perks.

Honda Brand Manager, Tom Payton believes Honda and the NHL are the perfect match, for they share a demographic, which he describes as, "young, affluent and educated."¹ Keith Wachtecl, SVP Integrated Sales, NHL, agrees. He says, "Honda has been a great partner for the NHL, supporting hockey at every level and we look forward to continuing to align ourselves with a leader in the automotive industry..."¹

Mistlin Honda in Modesto, CA welcomes all hockey fans and Honda fans. We stock a large inventory of new and used Honda cars so come in today to schedule a test drive.

Source: ¹ http://thebiglead.com/index.php/2011/09/12/honda-renews-as-official-vehicle-of-nhl-in-u-s